Lakkon

Background

In 2021, Coffee Shop Lakkon launched their online platform, realizing a significant transformation in the coffee industry. By applying the latest technologies, such as ReactJs for a responsive user interface and Golang as the backend programming language for speed and reliability, the website became the backbone in supporting the small coffee community. The marketplace business model adopted brings together local coffee sellers with consumers, giving a significant boost to the growth of the community.

These platforms not only provide a means of buying and selling, but also facilitate the transfer of business from conventional to online models. In this context, the up-selling strategy proved to be the key to success, stimulating revenue growth and enabling local coffee sellers to compete effectively.

Approach

The positive impact of this initiative on the small coffee community is evident. Local sellers can utilize the platform to increase visibility and sales of their products. Case studies on user experience (UX) were also an integral part of the analysis, emphasizing easy navigation, a smooth purchase process, and valuable customer feedback to improve customer satisfaction and retention.

However, notwithstanding these successes, this case study also highlights the challenges that Coffee Shop Lakkon faced during the development and operation of their website. An in-depth understanding of the learnings from this journey can provide valuable insights for similar businesses looking to adopt a similar model. Overall, this case study is a reflection of how modern technology and online business models can have a significant positive impact on the coffee industry and its community.